Group Creative Director
Pereira & O'Dell
Jason Apaliski is creative director at Pereira & O’Dell and has been with the agency since its founding. Most recently Jason led the creative development for The Beauty Inside, a social film for Intel and Toshiba that earned the agency an Emmy for “Outstanding New Approach” as well as an unprecedented three Grand Prix at Cannes for Film, Cyber and Branded Content. His previous work at Pereira & O’Dell for LEGO (“Go Miniman Go”, LEGO CL!CK”), Mattel (Scrabble, “Letters and People”) and Corona (“Most Liked Beer in America”) has taken the agency on a deep dive into branded entertainment and content.
Prior to joining Pereira & O'Dell, Jason worked at AKQA in San Francisco where he led art direction on premium brands including Xbox, Sprite, Visa, Microsoft and Red Bull. During his tenure at AKQA, Jason was a lead art director on the breakthrough Dark Marketing campaign for McDonalds, "The Lost Ring”, as well as the staredown spoof, Unflinching Triumph, a full-length film distributed online only for Red Bull. The Wall Street Journal’s weekend edition listed the movie at the number one position of “What to Watch” in new media content (April 2008) and it was referenced by Sports Illustrated as the “most amusing sports parody”.
Jason was named to the 2014 One Show Interactive jury, the industry’s most prestigious awards competition celebrating the year’s best in digital media and design.
Speaking at: INTEL: The Power of Content