Partner & Head of Development
Back Roads Entertainment
Scotty Gelade is currently the VP of Creative Strategy and Development for Back Roads Entertainment. In this capacity he develops creative content solutions in partnership with brands, agencies and other entertainment companies. Scotty began his career as a practicing attorney specializing in entertainment transactional work. His practice spanned the worlds of television and film production, advertising, new media and music where he was instrumental in landing chart topping recording artist Pitbull his first recording contract. Soon thereafter Scotty left the practice of law to focus his efforts on the creative side of the business. He established his own consultancy where he worked with agencies, brands and production companies developing content-driven programs for a number of brands including Conde Nast, Netflix, Warner Music Group, Yves St. Laurent, Monster, Nike, Konami, Red Bull, Sony, among others. In addition, Scotty has also worked with Academy Award-winning filmmakers and successfully sold several unscripted television projects.
Speaking at: Sounding Off: Exploring Opportunities in Music